Privacy Policy

Last updated: 12th January, 2026

1. Introduction

Renovalue.ai (“Renovalue”, “we”, “us”, or “our”) operates the website https://renovalue.ai (the “Service”).

We are committed to protecting your privacy and handling your personal data transparently, securely, and in accordance with the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018.

This Privacy Policy explains how we collect, use, store, and share your information when you use Renovalue.

2. Who We Are (Data Controller)

Renovalue is the data controller responsible for your personal data.

Contact details:

Email: hello@renovalue.ai

Country of operation: United Kingdom

3. Information We Collect

3.1 Information You Provide Directly

We may collect:

  • Email address
  • Property postcode and address (when voluntarily entered)
  • Renovation ideas, descriptions, budgets, and preferences
  • Feedback, messages, or support requests

3.2 Information Collected Automatically

When you use the Service, we may collect:

  • IP address
  • Device and browser information
  • Pages visited and interaction data
  • Cookies and similar tracking technologies

3.3 Property & Valuation Data

Property data may be enriched using third-party data providers.

Valuation estimates are generated using a combination of:

  • Public or licensed property datasets
  • User-submitted renovation inputs
  • AI-generated analysis

Renovalue does not guarantee valuation accuracy and should not be considered professional financial or legal advice.

4. How We Use Your Information

We use your data to:

  • Provide renovation value estimates and insights
  • Generate AI-powered explanations and summaries
  • Improve and optimise the Service
  • Respond to enquiries and support requests
  • Analyse usage trends and performance
  • Display relevant referral partners or third-party services (where applicable)

5. Legal Bases for Processing

Under UK GDPR, we process your data based on:

  • Consent – where you voluntarily submit information
  • Contractual necessity – to deliver the Service
  • Legitimate interests – improving our product and user experience
  • Legal obligation – where required by law

6. AI & Automated Decision Making

Renovalue uses artificial intelligence to:

  • Analyse renovation ideas
  • Generate estimated value ranges
  • Produce explanatory insights

These outputs are informational only and do not constitute automated decisions with legal or similarly significant effects under GDPR Article 22.

Human oversight remains part of system design and improvement.

7. Sharing Your Information

We may share data with:

  • Cloud hosting and infrastructure providers
  • Analytics providers (e.g. usage tracking)
  • AI service providers (for analysis generation)
  • Referral or affiliate partners only when relevant and anonymised where possible

We do not sell your personal data.

8. Data Retention

We retain personal data only for as long as necessary to:

  • Provide the Service
  • Meet legal, accounting, or regulatory requirements
  • Improve future product functionality

You may request deletion at any time (see Section 10).

9. Cookies

Renovalue uses cookies to:

  • Enable essential site functionality
  • Understand how users interact with the platform
  • Improve performance and usability

You can control cookies through your browser settings.

10. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Restrict or object to processing
  • Withdraw consent at any time
  • Request data portability
  • Lodge a complaint with the ICO (Information Commissioner’s Office)

Requests can be made by emailing hello@renovalue.ai.

11. Data Security

We implement appropriate technical and organisational measures to protect your data, including:

  • Secure hosting environments
  • Encrypted data transmission
  • Restricted access controls

However, no system is 100% secure, and you use the Service at your own risk.

12. Third-Party Links

Our Service may contain links to third-party websites or tools.

We are not responsible for their privacy practices.

13. Children’s Privacy

Renovalue is not intended for users under the age of 16.

We do not knowingly collect data from children.

14. Changes to This Policy

We may update this Privacy Policy from time to time.

The latest version will always be available at renovalue.ai/legal/privacy.

15. Contact Us

If you have any questions about this Privacy Policy or your data, contact:

📧 hello@renovalue.ai